Listen, y’all. Apologies to my existing parental units, but I’ve been trying to get adopted by the Bennus since 2009. The Coolest Black Family In America embodies positivity, humor, creativity, and together, they whip up a meeeean shea butter.
Launched in August 2013, the newest addition to the Oyin Handmade hair line aims to prove the power of one. Boing! wants to be your moisturizer and styler. Stop the layering, ladies. The leave-in, then the moisturizer (what’s the difference again?), then the gel, curly curling curl butter, sealed with a carrier oil and a pomade just for your ends. Are you not tired, my sistren? Is the possibility of a one-stop styling shop as appealing to you as it is to me?
I put Boing! to the test on my old twist out:
Boing! smells like wet dough, ice cold Fiji water (???), and fruit of some sort. Or flowers maybe? Huh? It’s such a light, unassuming smell that won’t linger in your hair or even your hands.
The consistency is a wet butter. The product won’t pour or slip out of the jar, and though it looks dense, it actually emulsifies quickly and leaves a light sheen on my hands. If you’re familiar with other Oyin products, I’d say boing! feels like Shine & Define with a couple heaping dollops of Whipped Shea.
The directions suggest applying the product to wet or damp hair, so I divided my hair into sections and spritzed each one with water. I used a quick finger swipe of product and distributed it through my napps.
I may rep #4CHairChicks, but that doesn’t mean my hair is coarse. Or thick. I probably have one strand for every 1,000 on AfricanExport’s head, her bangs could be my whole ponytail. What I’m trying to say is Boing! had a great amount of slip, but remember I have fine natural hair. Doesn’t take much!
After I worked the product into a section, I twisted it all the way down and bantu knotted the ends.
The next morning:
Shout out to Boing! for my soft and defined curly fro! I hate most traditional gels, so I’m always looking for something that will give me 4+ day hair without crunchy hold or having to seal with another product and risk greasy hair to soften it up. By day 4, my hair wasn’t crying out for a spritz — I only re-twisted because I prefer to keep my hair stretched.
Okay. Does this product flake like most of the YouTube reviews suggest?!?! I know that’s what you’re screaming right now. Calm down, sis. The answer is…flake isn’t exactly the right word. There are no white chunks or gunk; I can bring my hair up to my eyes and inspect it — nothing. But if I stand in the sunlight and shake my hair, little dust-like particles float into the air.
Now that that’s settled, here are all the ways I tried the product + my results:
Damp hair + wash & go
Slip: Okay slip, but that makes it easy to use too much product
Definition/shrinkage: Didn’t define my natural texture nearly enough to be worth the work
Overall results: Got the most dust particles with this routine, will not try this again.
Damp hair + stretched style
Slip: Great slip, absorbed quickly, using an extra leave-in created a bit more dust and weighed my hair down.
Definition/shrinkage: Definitely achieved a moisturized yet defined style with just one product. Noticeable amount of shrinkage compared to gel stylers.
Overall results: Loved the results.
Dry hair + stretched style
Slip: Great slip, absorbed quickly, least amount of dust.
Definition/shrinkage: Achieved moisturized yet defined stretched style with one product.
Overall results: Pleased with results because dry application was not suggested on the label at all. Even if I retwist several times, it can’t elongate the hair past a certain point because it’s re-moisturizing all over again. Loved the results.
Clean vs. week-old hair | no difference noted
At $23.99 for an 8 oz. jar, my knee jerk reaction was “WHAT AM I, MADE OF MONEY?!?!” But wait: Boing! is supposed to replace a moisturizer and a styler. It’s supposed to be yo’ one and only, girl. Your boo. Bae. This product can take the place of Oyin’s other products!
Whether or not you give Boing! a try is up to you, but at the very least, reconsider your natural hair care routine. Is a simpler stash of staple products more beneficial to our hair? Can we achieve the most without doing the most?
And to the Bennus: I have a job, pay my own student loans, make delicious waffles, and I too, dabble in the whipped shea butter arts. Let a sista know if you’re in the market for a daughter!
Have you tried Boing!? What do you think?