Myavana, originally MadameYou, was founded by Candace Mitchell, Chanel Martin, and Jess Watson and launched in December 2013. Recognizing the role that hair plays in the lives of African American women, they created Myavana, “sisters helping sisters achieve hair nirvana.” I like to think of it as a beauty shop in my purse. A Sophisticate’s Black Hair in my pocket. Myavana is where hair conversation is happening on the go.
Like other social networking platforms, you start by creating a profile. During sign up, users choose a name, a password, hair category (natural, permed, transitioning), zip code, and email.
On Myvana, selfies are encouraged, so choose your best one as your profile picture and begin your hair journey.
Settings: As a new user, it is wise to start here. Under the Support section on this page, a tutorial is provided to show users exactly how to use the app and join the hair conversation.
Headlines: This is essentially your newsfeed. Like Instagram, here you will see a stream of pictures from the other Myavana users you follow.
Discover: This portion of the app houses the galleries. Here, you can view the latest styles from fellow curlfriends and Myavana users, popular products, and local stylists within a 50 mile radius of your profile zip code.
Hairstyle galleries are separated into sections: Curly, Kinky, Wavy; Straightened; and Protective; making it easy for you to find just the perfect look.
The profile section is where users can update their information and upload pictures. With each picture, users are prompted to provide products and steps on how they’ve achieved each look.
Girlfriends: This is where you find the people that you are following in case you want to take a closer look at their profiles.
My favs section showcases the styles and products you’ve liked. You can “fav” a style and then go back and take a look at it once you are ready to recreate it.
The Tea is your notifications. Find out who commented, favorited, and what new girlfriends you have.
Now that you know what the app offers, let’s get down to the pros and cons of Myavana.
The app has a similar set up as Instagram, so users will find it very easy to use.
In the settings section of the app under “Let’s Be Honest,” users are able to provide feedback about their experience.
A growing number of women and brands are paying more attention to black hair care and the app helps foster the community.
Users offer one another hair tips, product recommendations, and directions with every picture, making it easy for other users to replicate styles.
Provides stylists with a platform to showcase their work and helps users find local stylists.
App runs slowly and takes some time to load and move between pages. Nothing too long, no more than 30 seconds, but longer than the average mobile app.
Only available for iOS devices. Sorry, Android users.
Bottom line: Great app if you are looking for hairspiration or another addictive social network.
Are you on Myavana? We want to know what you think!
*Correction: Now available for Android users.